Most law firm owners are still trying to
“manage”
their practice like a lawyer.
Uli helps them lead it like a CEO. That’s the shift that creates wealth, freedom, and peace of mind.
You didn’t build your law firm just to build yourself a cage.
But if we’re honest, that’s what most lawyers have done.
The late nights.
The missed family time.
The vacations that turn into “mobile office weeks.”
Somehow that became normal.
But normal doesn’t mean right.
Somewhere along the line, our profession started glorifying struggle, like the more you sacrifice, the more “serious” you are about your success. That’s nonsense. Your clients don’t pay you for exhaustion. They pay you for clarity, confidence, and results.
Here’s the truth: you can build a law firm that fuels your life instead of draining it.
A business that runs on systems instead of stress.
A team that executes without you needing to hover.
And a model that creates value without burning you out.
You don’t have to choose between serving your clients and living your life.
You just have to stop running your firm like a lawyer and start leading it like a CEO.
This is your invitation to do exactly that.
Meet
Uli Seuster
The Fractional CEO Who Turns “Busy” Law Firms into Profitable Businesses
Let’s be real for a second. Most small-firm owners don’t need another coach, consultant, or “strategic advisor.”
What they need is someone who’s willing to roll up his sleeves, look under the hood, and actually help run the business like it matters.
That’s Uli Seuster.
Uli isn’t a theory guy. He’s an execution guy, a builder. For more than 17 years, he’s started, scaled, bought, and sold businesses across multiple industries. He’s been in the trenches, hiring the wrong people, fixing the wrong problems, and learning exactly what it takes to make a business owner-independent, not owner-addicted.
Before that, he spent years advising small and mid-sized companies on strategy, finance, and operations. Translation: he’s the guy who can walk into your law firm, read your numbers like a story, find the bottlenecks that are choking your growth, and design a plan that actually sticks.
You know that gap between what you know you should be doing and what’s actually getting done?
That’s where Uli lives.
He’s the Fractional Chief Executive Officer who doesn’t just tell you what to do — he helps you build the systems, accountability, and team that make it happen.
And he does it with a calm, practical confidence that comes only from having built real companies with his own money on the line.
When he’s not helping law firm owners scale without losing their minds, you’ll find him traveling the world, skydiving with his sons, or competing in triathlons — because he doesn’t just talk about growth; he lives it.
If you’re tired of being the bottleneck in your own business, and you want a strategic partner who will help you think like a CEO, act like one, and build a firm that runs with or without you.
Uli Seuster is the guy you want in your corner.
Stop Managing. Start Leading.
Build a Law Firm That Works
for you
— Not Because of You.
Uli, is The Fractional CEO Who Turns “Busy” Law Firms into Profitable Businesses
Grow Faster
Accelerate your law firm's growth with proven strategies.
Get More Time with Family
Enjoy more quality time with your loved ones.
Profit More
Increase your firm's profitability without sacrificing personal time.
Sign On More Clients
Improve your conversion rates and client onboarding process.
Gain Financial Stability
Secure a stable and predictable income for your firm.
Take More Vacations
Take well-deserved breaks without your firm suffering.
Real freedom starts when you stop trying to do everything yourself.
You're NOT alone.
If you’ve ever felt trapped by your own success, working harder, making more, yet somehow feeling less free, you’re not alone.
Every small firm owner hits that wall. The late nights, the constant pressure, the gnawing thought that maybe this is just how it has to be.
But that story is a lie.
The truth is, other lawyers have stood exactly where you are right now, exhausted, overextended, and quietly wondering if they made a mistake. And then, with the right guidance, the right systems, and the right leadership mindset, they turned it all around.
They built businesses that run on process instead of panic.
They reclaimed their time, rebuilt their confidence, and remembered why they started their firms in the first place.
You can do the same.
You don’t need another guru or marketing gimmick, you need a CEO-level perspective.
That’s where Uli and the How to Manage community come in.
We don’t teach theory. We build freedom.
And we can help you build yours.
Find out how other law firm owners did it and how you can too.
Your three-step blueprint to ACHIEVING SUCCESS
Schedule
Connect with Uli to discuss where you are, where you'd like to be & ways How To Manage can help you get there!
Enroll
Enroll in our upcoming Bootcamp or Law Firm Growth Workshop
Implement
Implement it all with our guidance and support.